Notify me

Sign up to be informed about FOE activities, and receive our newsletter.

* indicates required

Don't worry; we won't abuse your email address. Read our privacy statement.

NZ: Children’s TV. When and what are they watching?

The Broadcasting Standards Authority has released the findings of a survey of NZ children aged 6-13 years and their primary caregivers. The survey includes TV viewing.

Three of the four TV programmes most popular with these children screen later than children’s viewing times, including The Simpsons – the most popular programme.

Sizeable numbers of children are still watching TV at 8.30pm. About half are still watching at 8:30pm on Friday and Saturday nights, and nearly a third on Mondays to Thursdays.

The TV programmes most popular with this age group are The Simpsons, Spongebob Squarepants, Shortland Street and Home and Away.

The new TV advertising to children guidelines will only apply to Spongebob Squarepants. The other popular programmes are outside children’s viewing times.

Seen and Heard: Children’s Media Use, Exposure and Response (PDF)

Read the survey: Broadcasting Standards Authority website, May 2008 (Large PDF)

Research shows how Kiwi kids use the media

New research shows that for New Zealand children, television remains the principal form of entertainment.

Read more: Press release, Broadcasting Standards Authority, 6 May 2008

Published on May 8, 2008 in New Zealand news