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Australia: Food industry agrees on voluntary junk food ad code

Many Australian food and beverage companies say they will stop advertising junk food to children under 12 years from early next year. They will still advertise products promoting healthy lifestyles. And they will still advertise junk food to parents.

The Australian Food and Grocery Council’s voluntary code applies to TV and other media such as radio and the Internet as well as licensed cartoon characters. The code applies to children’s TV programmes or programmes predominently watched by children. However, children will still see junk food ads when watching popular family programmes such as the Simpsons.

Health groups say the food industry code is just an attempt to put off possible regulation. Several States are considering introducing regulations to ban junk food advertising to children.

Read more: Sydney Morning Herald, 23 Oct 2008

Read more: Media release, Australian Food and Grocery Council, 24 Oct 2008

 

Parents Jury respond to AFGC marketing code

The Parents Jury has concerns about the Australian Food and Grocery Council’s new voluntary code on restricting advertising to children under 12 years and believe Government regulation is needed. 

Read more: Media release, Parent’s Jury, 24 Oct 2008

Published on October 26, 2008 in Australian news