The British Government’s latest anti-obesity campaign, Change4Life, is underway. From early next year food companies, local authorities and charities will provide families with support, help and advice on healthy living. For example, there will be healthy food promotions and recipes in supermarkets, walking campaigns, cycling groups or free swimming for under 16s and over 60s.
The campaign will be backed up by a major advertising campaign showing the dangers of having fat around internal organs
Read more: News release, Dept of Health, 11 Nov 2008