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Australia: TV food marketing code begins

A voluntary code for TV advertising to children came into effect in Australia on 1 January.  Under the code, eight major food and beverage manufacturers agreed to not advertise junk food and sugary drinks to children under 12 during children’s TV programmes. 

 Like New Zealand’s code, it doesn’t cover peak viewing times when large numbers of children are watching and when many ads for unhealthy foods are shown.

Read more: Herald Sun, 3 Jan 2009

Published on January 3, 2009 in Australian news