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UK: Food Standards Agency backs down on traffic-light food labelling

The Food Standards Agency has decided on a front-of-pack food labelling scheme.  Food manufacturers will be encouraged to use three elements:

  • traffic light colours (red, amber and green),
  • text (high, medium or low)
  • and percentage Guideline Daily Amounts (% GDAs).

The Agency says it does not support front-of-pack labels using only % GDAs.  Instead, % GDAs should be combined with either traffic light colours or text, and should ideally have all three elements.

For manufacturers, it represented a victory in a vigorous behind-the-scenes campaign to avoid the placing of warning colours on junk food which they feared, comments the Independent.

The Daily Mail says that Consumer groups and health campaigners are accusing the Agency of backing down to the might of food giants.

Read more: The Independent, 11 Mar 2010

Read more: Media Release, Food Standards Agency, 10 Mar 2010

Read more: Daily Mail, 11 Mar 2010

Published on March 12, 2010 in International news