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NZ: Grocery lobby not keen on ‘traffic light’ labels

A food industry lobbyist disagrees with university research which shows the Government should be looking at “traffic light” labels in supermarkets, reports the Otago Daily Times.

The research showed existing panels of nutrition data confused consumers.  It also required mathematical skills most shoppers did not possess.

Food and Grocery Council CEO, Katherine Rich, opposes traffic-light food labelling in supermarkets, saying “obesity could not be solved through a product label.”

This misrepresents what traffic-light advocates say, which is that traffic-light food labelling would be just one part of a wide-ranging set of interventions to reduce obesity.

Read the article in the Otago Daily Times, 8 June 2010

Published on June 6, 2010 in New Zealand news,Traffic light labels